What is a key benefit for artisans using the India Handmade platform?

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AReduced production costs

BElimination of middlemen and fair compensation

CGuaranteed government subsidies

DExclusive access to domestic markets only

Answer:

The key benefit for artisans using the India Handmade platform is the elimination of middlemen, which ensures fair compensation.

By providing a direct-to-consumer online marketplace, the platform allows artisans to:

Set Fair Prices: They can bypass traditional intermediaries who often take a large share of the profits.
Maximize Earnings: The profits from the sale go directly into their bank accounts, leading to greater financial empowerment and better livelihoods.
Gain Market Access: Their products are showcased to a broader national and global audience.

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