The Ministry of Rural Development has signed an MoU with Flipkart to help empower local businesses and self-help groups (SHGs) led by women.
The MoU seeks to bring the small business units and SHGs into the e-commerce fold. The partnership is aligned with Deendayal Antyodaya Yojana – National Rural Livelihood Mission- DAY-NRLM. The MoU will enable rural women to sell their products to more than 10 crore Flipkart’s customers.