Question

MyGov has been instrumental in crowdsourcing logos for which major initiatives?

• A. Make in India, Digital India
• B. Swachh Bharat, National Education Policy, Digital India Campaign
• C. Ayushman Bharat, Skill India
• D. Smart Cities Mission, Startup India

Answer 1

Answer:

B. Swachh Bharat, National Education Policy, Digital India Campaign

MyGov has been highly effective in crowdsourcing visual identities for major government initiatives, famously receiving public entries for the logos of:

• Swachh Bharat Abhiyan (Clean India Mission)

• National Education Policy (NEP)

• Digital India Campaign

This strategy, which uses design competitions, allows the government to tap into the creativity of millions of citizens, generating widespread public interest and a sense of ownership over these national campaigns right from their inception.