Question

What kind of email is typically sent to a potential buyer after they subscribe to a business's opt-in activities?

• A. Lead-nurturing email
• B. Promotional email
• C. Welcome email
• D. Newsletter email

Answer 1

Answer:

C. Welcome email

• Email can also be used to make a potential sale into a completed purchase.
• For example, a company may create an automated email that's sent to online buyers who keep items in their shopping cart for a specific amount of time.
• The email may remind the customer that they have products sitting in their cart and encourage them to complete the purchase before the items run out of stock.