AB.F. Skinner and Abraham Maslow
BAlbert Bandura and J.P. Guilford
CDavid McClelland and John W. Atkinson
DGood and B.F. Skinner
Answer:
C. David McClelland and John W. Atkinson
Read Explanation:
MOTIVATION
The word "Motivation" is derived from the Latin word "movere".
The term also draws from Latin root "motum"
Movere means "to move".
The concept of motivation is also linked to the word "motive," meaning the reason behind our actions
Type Of Motivation
Intrinsic motivation:
This refers to the desire to engage in an activity because it is inherently interesting, enjoyable, or personally satisfying.
You do it for the pure pleasure of the task itself, rather than for any external reward or pressure.
Examples: Reading a book because you love the story, learning a language because you enjoy the process, volunteering because you find it fulfilling.
Extrinsic motivation
This involves engaging in an activity to obtain an external reward or avoid punishment.
The motivation comes from outside the individual.
Examples: Studying for a good grade, working for a bonus or promotion, completing chores to avoid being reprimanded.
Achievement motivation:
This is the drive to set and achieve challenging goals, excel in tasks, and gain recognition for accomplishments.
Example: A student striving to be the best in their class.
Achievement Motivation Theory
The Achievement Motivation Theory is most prominently associated with David McClelland and his colleagues, John W. Atkinson.
Need for Achievement (n-Ach): The desire to excel, achieve in relation to a set of standards, and strive for personal accomplishment.
Need for Power (n-Pow): The desire to influence and control others.
Need for Affiliation (n-Affil): The need for friendly and close interpersonal relationships.